Progettare e realizzare il counter di una luxury firm dello skincare svizzero esige cura. Cura del particolare, cura nella scelta dei materiali e cura nel far sì che le direttive d’immagine della Marca vengano conservate nelle dimensioni dello spazio assegnato nel departement store. Per il counter Valmont a Rinascente Firenze queste attenzioni sono state il focus costante che ci ha guidato nella realizzazione dello spazio espositivo.
Studio FM ha realizzato uno spazio in cui i codici della maison Valmont risultano immediatamente evidenti. L’uso del legno bianco laccato e del metallo dorato fanno da cornice ideale ai prodotti, esaltando il rigore svizzero unito al lusso delle formulazioni.
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